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Edward Meadows
Bugsgang & Associates
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BARCELÓ HOTELS APPOINTS JO DECHAMPS HEAD OF MARKETING
01/09/2008


 

 

Barceló Hotels and Resorts has appointed Jo Dechamps as new UK Head of Marketing.

 

 

 

 

Jo joins Barceló Hotels, which manages the former Paramount Hotels chain in the , from Kew Green Hotels where she looked after Marketing for 18 branded hotels.  Prior to her role at Kew Green Hotels, Jo worked for Choice Hotels Europe, where she was appointed Marketing Manager in 2004.

 With extensive experience in brand conversion, marketing planning and award-winning communications campaigns, PR and national media, Jo is well placed to help drive awareness and business for the Barceló brand in the .

“Although a relatively new name in the market, Barceló is a global brand with a high-profile international portfolio of outstanding hotels. In addition to promoting the unique features of Barceló’s properties to key business and leisure markets, I will also be raising the profile of its international estate among consumers,” says Jo.  

 Barceló’s 21 UK hotel properties range from established country house hotels to contemporary venues in vibrant city centres and spectacular coastal resorts. Barceló Premium Hotels include some of Britain’s most historic houses such as the 17th Century  Barceló The Lygon Arms in the Cotswolds, Cheshire’s Barceló Shrigley Hall Hotel Golf and Country Club, the Elizabethan Barceló Billesley Manor Hotel in Stratford-Upon-Avon and the Barceló Troon Marine Hotel in Scotland.

With over 2800 bedrooms and over 220 conference and meeting rooms, plus Health & Leisure Clubs and spacious grounds for team building and outdoor events in many locations, the hotels offer extensive facilities to both corporate and leisure guests.

Barceló Group, a privately owned Spanish hospitality and travel company, operates over 185 quality hotels and nine convention centres in 15 countries across three continents.

Barceló Group’s dedicated UK web portal, www.barcelo-hotels.co.uk  offers global access to its hotels and events services.

 

 

-Ends-

 

 

 



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